How our prices work

Most of our experiences are private, crafted for your own pace, interests, and schedule. From time to time, you will also find semi‑private or small‑group options in our curated collection of bespoke itineraries, which can offer a more economical way to enjoy the same quality guiding.

Where to see exact prices

You will always see the exact price for any experience on its description page on our website, including what is and is not included. Please browse our experiences by country, region, or city to compare options that match your budget and style.

What affects the price

Experience type: Private experiences are priced for a more exclusive, customizable experience.

Semi‑private and small‑group experiences spread costs across guests, so the per‑person price is often lower.

Country and destination: Prices vary from country to country and even city to city, reflecting local guide rates, entry fees, and operating costs.

Popular or remote destinations may be priced differently depending on access, regulations, and seasonality.

Length and depth of the experience: Short walks, half‑day highlights, and full‑day deep dives are priced according to total guiding time and complexity.

Multi‑day or multi‑city itineraries include additional planning, coordination, and on‑the‑ground support.

Added amenities and logistics: We can arrange skip‑the‑line or timed entry tickets, private drivers, airport transfers, and other services to elevate your experience.

Enhancements such as premium tastings, special venue access, or customized activities will be reflected transparently in the total price.

Extra travel services and fees

Alongside experiences, you will find offers on entry tickets, airline tickets, hotel stays, and rental cars, so you can keep more of your trip planning in one place. There are no hidden fees: every tour page lists the details you need before you book, so you can purchase with confidence.

Need broader trip planning?

If you would like help designing your entire journey—from first flight to final night—please visit our travel‑planning pricing page for information on our dedicated trip‑planning services. Click here for our Travel‑Planning Pricing Page.

Prices at ICON TOURS

Tour pricing can be flexible by design, because every journey is tailored to you.